Six months ago, Google launched its very own app store for enterprise apps, the Google Apps Marketplace, at the search giant’s Campfire One event. The idea behind the marketplace was fairly simple—using a set of APIs, third-party apps could deeply integrate their products within Google Apps and offer these free or paid apps to the productivity suite’s users. At launch, Google partnered with 50 startups and companies to provide these apps, including Zoho, Socialwok, Aviary, and more.

techcrunch.com/2010/09/18/developers-on-google-apps-marketplace-the-good-the-bad-and-the-ugly/